The day has finally come. Vapers and e-cigarette users can rejoice. The proof of what vaping advocates have long championed as the main benefit of e-cigarettes – that they are effective quit smoking tools – has arrived.
Publicity campaigns encouraging smoking cessation were also said to have affected the increase of people quitting.
The study surveyed over 160,000 people to determine whether or not e-cigarettes were a factor in helping them quitting smoking. The study found that people using e-cigarettes were more likely to attempt quitting over non-users (65% to 41%).
The most tantalizing discovery of the study was the evidence showing a higher success rate for people using e-cigarettes to quit smoking over people who didn’t use them. Of all those surveyed, people using e-cigarettes had an 8.2% success rate over those who did not use e-cigarettes whose quit rate was only 4.8%.
Success was measured by people not smoking a traditional cigarette for over three months. It is important to note that the study’s conclusions were reached through observation and data analysis. With that said, people should not assume a cause-and-effect conclusion about e-cigarettes.
It is still too early to tell what policy implications this new study will have on e-cigarettes. The debate on whether e-cigarettes help people quit smoking has raged ever since the appearance of the smokeless devices in the early aughts.
For years, the oft-repeated answer to whether e-cigarettes were effective quit smoking aids was “there’s not enough evidence.” With this new study that response no longer seems applicable.
There are some other implications of the study that proponents of e-cigarettes and vaping should be aware of, however. Apart from the positives, like the increased success rate for e-cigarette users, some feel like the study could have gone further to prove (or disprove) the effectiveness of e-cigarettes as quit smoking tools.
Comparing the effectiveness of e-cigarettes to other FDA-approved smoking cessation tools was viewed as a missed opportunity by some. A comparison study would have been the best way to put the debate on e-cigarettes to help quit smoking to bed.
The study did not reveal how often smokers who had quit using e-cigarettes went back to smoking cigarettes, which would have been another way to prove the usefulness of e-cigarettes.
The study also overlooked how often non-smoking teenagers started using e-cigarettes. These findings could have potentially harmed or helped the e-cigarette industry.